Insights
We write about sports marketing, sponsorship activation and business. By joining, you will get one email from us toward the end of the month with content we think you will find valuable.
What is Your Objective?
Simplify your marketing ROI by understanding what your objective is. Work backward to measure exactly what you need to measure to get there.
Activating a Strategic Asset Mix
Learn how to manage a strategic asset mix and bring a new dimension of value to your sponsorship activation.
How is Sponsorship Different Than Other Marketing?
Explore the difference between sponsorship and other forms of marketing. Learn how activation is the secret to creating value out of sports business.
4 Pillars of Sponsorship Value
Having seen more than a few market shifts, we distill the essential 4 pillars of sponsorship value for you to build your program on.
6 Things an Activation Agency Can Do for Your Business
Learn what it's like to partner with a sponsorship activation agency to help you increase ROI from your marketing strategy.
How Does Sponsorship Work With Your Marketing Strategy?
Are you looking to rev up your brand's marketing strategy? Leverage your sponsorship assets in new ways to generate business ROI.
Stay Nimble
Staying nimble is foundational to the culture at Sport Dimensions. You'll find it in our growth planning, activations and campaign design.
Logistics are the Foundation of Great Experiences
Learn why working with an agency can alleviate one of the most challenging aspects of onsite sponsorship activation for your marketing team - logistics.
3 Questions to Ask of Your Sponsorship Program
Don't let your sponsorship program get tired. Learn the questions you need to ask ahead of your renewal to maximize value.
Consistent or Repetitive?
Boost your marketing ROI simply by being consistent. Recurring actions aren't always glamorous, but over time, they make all the difference in the world.