Insights

We write about sports marketing, sponsorship activation and business. By joining, you will get one email from us toward the end of the month with content we think you will find valuable.

Sport Dimensions Sport Dimensions

4 Pillars of Sponsorship Value

Having seen more than a few market shifts, we distill the essential 4 pillars of sponsorship value for you to build your program on.

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Sport Dimensions Sport Dimensions

Reach vs. Engagement

Record-breaking reach only gets you so far. It's the engagement with the desired audience that will enhance your program's ROI.

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