Insights
We write about sports marketing, sponsorship activation and business. By joining, you will get one email from us toward the end of the month with content we think you will find valuable.
Stay Nimble
Staying nimble is foundational to the culture at Sport Dimensions. You'll find it in our growth planning, activations and campaign design.
Logistics are the Foundation of Great Experiences
Learn why working with an agency can alleviate one of the most challenging aspects of onsite sponsorship activation for your marketing team - logistics.
3 Questions to Ask of Your Sponsorship Program
Don't let your sponsorship program get tired. Learn the questions you need to ask ahead of your renewal to maximize value.
Consistent or Repetitive?
Boost your marketing ROI simply by being consistent. Recurring actions aren't always glamorous, but over time, they make all the difference in the world.
When Sponsorships Become Partnerships
Sport Dimensions works behind the scenes as a motorsports marketing agency that turn standard sponsorships to wide-reaching B2B technical partnerships.
Experiences First, Content Later
A focus on sponsorship activation generates unforgettable experiences and exposes your brand to a library of rich content to share with a wider audience.
Pitch Exhaustion
Sponsorship pitches shouldn't all be short-term minded and filled with stunts. Look out for opportunities that are longer-term in nature.
7 Common Mistakes With Sponsorship Programs
Our team takes a closer look at the top 7 common mistakes with sponsorship programs.
Connecting Sponsorship Programs to Sales Growth
Your marketing strategy is built around specific goals and we can guess one of them is sales growth. Learn how to connect sports marketing to your business with sponsorship activation.
How to Make the Most of Your Event Weekend
Extend your event with thoughtful activation and multi-format engagements for different stakeholders.