Insights
We write about sports marketing, sponsorship activation and business. By joining, you will get one email from us toward the end of the month with content we think you will find valuable.
How to Activate Your Sponsorship
The team at Sport Dimensions outlines the capabilities you need to successfully activate your sponsorship.
Maximizing Motorsports Sponsorship
An introduction to some of the keys to maximize value out of a motorsports sponsorship.
The Definitive Guide to Motorsports Marketing
The regularly updated definitive guide to motorsports marketing from the team at Sport Dimensions.
Creating For One
When you create for that large of a group - you are trapped to make significant compromises that dilutes your work so much that you end up with a bunch of stale nothing for no one instead of an excellent little bit for a few.
Big Decisions with Little Experience
There are some decisions where inevitably you will have less experience than the others involved. At that point, you are best suited to hire expertise.
Buying a Sponsorship and Not Activating It
Buying a sponsorship and not activating it doesn't make much sense. Here are a few more examples of things that don't make sense.
How Does a Sponsorship Work Once You Sign the Contract?
Big numbers still take over the headlines, but how does a sponsorship work after you sign the agreement?
What Even is Sponsorship Activation?
Sport Dimensions answers what is sponsorship activation how does it relates your brand's marketing strategy.
What Do These Brands Have in Common?
The other brands sponsoring the same thing as you are there for a reason. How do you turn that reality into your advantage?
Engaging the Up-and-Comer with Motorsports Marketing
The new guard is coming in and disrupting industries far and wide. We look at how these new brands can take advantage of motorsports sponsorship to grow.